* Mdnotes File Name: [[Keller1987]] * [[_Anotacions]] # Anotacions [[Keller1987]] "The ARCS Model (Keller, 1984) is a method for improving the motivational appeal of instructional materials. It has three distinctive features. First, it contains four conceptual categories that subsume many of the specific concepts and variables that characterize human motivation. Second, it includes sets of strategies to use to enhance the motivational appeal of instruction. And third, it incorporates a systematic design process, called motivational design (Keller, 1987), that can be used effectively with traditional instructional design models." ([Keller 1987:2](zotero://open-pdf/library/items/8B8U2FAH?page=1)) _Definició de ARCS Model. ([note on p.2](zotero://open-pdf/library/items/8B8U2FAH?page=1))_ "The ARCS Model includes a systemati design process. It can be convenientl separated into the steps of define, design develop, and evaluate" ([Keller 1987:3](zotero://open-pdf/library/items/8B8U2FAH?page=2)) "At t ent i on Th e first condition, attention, is an element of motivation and is also a prerequisite for learning. The motivational concern is for getting and sustaining attention" ([Keller 1987:3](zotero://open-pdf/library/items/8B8U2FAH?page=2)) "Relevance. How many times have we heard students ask, 'Why do I have to study this?' When a convincing answe is not forthcoming, there is a relevanc problem" ([Keller 1987:3](zotero://open-pdf/library/items/8B8U2FAH?page=2)) "Confidence S o me people never quite achieve success even when the odds are in their favor; others always seem to excell through no matter what the odds" ([Keller 1987:3](zotero://open-pdf/library/items/8B8U2FAH?page=2)) "Satisfacti Th i s c a t e g o r y incorporates research and practices that help make people feel good about their accomplishments" ([Keller 1987:6](zotero://open-pdf/library/items/8B8U2FAH?page=5)) "Defin . Prior to the field tests reporte in the next section, the define phase had two purposes; audience analysis and preparation of objectives" ([Keller 1987:6](zotero://open-pdf/library/items/8B8U2FAH?page=5)) "Design Th e first step in design is to create a list of potential motivationa strategies for each of the objective" ([Keller 1987:7](zotero://open-pdf/library/items/8B8U2FAH?page=6)) "Develop D u r i n g the developmen" ([Keller 1987:7](zotero://open-pdf/library/items/8B8U2FAH?page=6)) "p h a s e it is time to create any specia materials that are required, and integrat them into the instruction. This usually requires revision of the" ([Keller 1987:7](zotero://open-pdf/library/items/8B8U2FAH?page=6)) "Evaluate I t is important to base the evaluation of the materials on motivational as well as learning outcomes" ([Keller 1987:7](zotero://open-pdf/library/items/8B8U2FAH?page=6)) "R e l e v a n c e can come from the way something is taught; it does not have to come from the content itself" ([Keller 1987:7](zotero://open-pdf/library/items/8B8U2FAH?page=6)) "The ARCS Model defines four major conditions (Attention, Relevence Confidence, and Satisfaction) that have to be met for people to become and remain motivated" ([Keller 1987:8](zotero://open-pdf/library/items/8B8U2FAH?page=7)) "I n general, those teachers who chos instructional improvement project had made better progress and fel more positive" ([Keller 1987:9](zotero://open-pdf/library/items/8B8U2FAH?page=8))